“Cosmopolitan business travellers, international jet-setters, party animals and the hottest bands – what unites them all is a love of music. That’s why we have our own nhow music manager and a number of Nhow staff members from music colleges. There’s also our integrated high-end recording studio with panoramic views of Berlin – in cooperation with the legendary Berlin Hansa-Studios. Let’s rock it.” – Nhow Hotel Concept
Sprawled along the Spree river, where stood the now ancient line between East and West Berlin, is the Nhow Hotel designed by Karim Rashid and his team. Modern and colourful only begin to describe this feat of architectural magnitude and magnificence.
“My vision engages technology, visuals, textures, color, as well as all the needs that are intrinsic
to living in a simpler less cluttered but more sensual environment. design touches us on every level,
and design can continue to define and shape our dimensional interior environments and create
new progressive human behaviors and new languages. I always question whether the physical world
is as experiential, as seductive, as connective, as inspiring, as personalizable, and customizable
as the digital world. that is what I tried to achieve with nhow hotel berlin by making a space that
coexists with the data-driven digital infostethic world.” – Karim Rashid
The style demonstrated here is eponymous of the American designer who is known for his fluid shapes, glossy high-tech textures, and neon colours.
In the recent years we have seen, in popular magazines and websites, a wave of quiet conformity, neutral shades and plush fabrics. Such a conformity could not be further from Rashid’s designs and for that exact reason I believe that his creations stand the test of time and be passed on to future generations of design lovers.
Opened in November 2010, this hotel has already gotten a hefty amount of press and visitors… all of whom share this love of music and good functional design.
Stralauer Allee 3
Phone: +49-(0) 30-290 299 0
Photo source: Nhow Hotel0